How it all started
In 2008, Henrik Lund Stærmose and Per Dahlgaard Pedersen were both employed at Motorola in Aalborg. However, the crisis closed down all departments in December same year leaving Henrik and Per without employment. Along with some Motorola colleagues, Henrik and Per decided to create a their own business within information and communication technologies.
After several meetings in changing locations, someone in the group had heard about a cold store where they had a man who turned off the power when the electricity price was at its highest to save money. The idea of a better and more efficient solution to this issue arised. However, a solution to this issue was already on the market but the technology needed much improvement and the price was high. Thus, the particular experience and skills of the group could be transferred and bring a new perspective to the energy sector, and in particular smart grid.